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Friday, January 3, 2025

After Disney: Toil, Trouble, and the Transformation of America's Favorite Media Company, by by Neil O'Brien

 

Publication March 4, 2025

I was still a kid when Disney World was being built in my state of Florida. As such, other than hoping to one day get to go and see Cinderella's Castle, I didn't give it much thought. Imagine my delight when many years later, I was able to not only visit there but attend a "Backstage Disney" class for teachers that took us, whoa, under that same castle and into what is really the first level of the park, the part underneath all the magical sights we see. Yes, it truly is a magical place.

Given that, it's amazing to look back via this book and discover the turmoil that was going on behind the scenes that made decisions of what would be filmed, when, and such details that we mere "guests", as Disney insists paying customers be called, never gave one moment's attention. I won't even attempt to summarize it all as it was long lasting and the names are both familiar and unheard. I definitely enjoyed getting to know some of those unknown faces via the book, giving me new insights into the germ of an idea for, say, Fantasia, or the comings and goings of people like Tim Burton of Nightmare Before Christmas fame. It's equally astonishing to realize how close we may have come to never seeing the likes of Beauty and the Beast or Lion King, among others. Disney's animation department may have been its heart and core at the beginning, with many of the animators being with Walt Disney even before Mickey Mouse, but its survival wasn't guaranteed by any means. You'll also learn of the Disney family's involvement, both token and active, over the years and the role they played in the survival of the park.

For the most part, it's an easy read, somewhat conversational in tone. That said, when the author delves into lengthy lists of names and facts, jumping back and forth in time a bit, I did find my eyes tending to glaze over at times. It'll probably depend upon how business savvy you are or interested in mergers and corporate structures and power struggles as to where you fall on that aspect. I was glad to see so many unknown to me names not only get credit, however, but be fleshed out as real people. Disney's magic is based around family values and it made it easier for me to care about what was happening to those involved, whether creative or management. Even the family had struggles with these aspects of what became a massively huge conglomeration of different parts and sections, many of them giving rise to the likes of, say, Pixar. It was quite nice to see Disney's daughter emerge more in her later years, making her feelings and ideas known, too. Family. That's the key to Disney magic and it seems like that despite all the disgruntlement at times, those who thrived remembered that concept. So, no simple, quick read, but one that will give you insight into what keeps that magic going and it isn't all pixie dust.

Bottom line, for those of us who grew up with Disney, whether watching the cartoons, nature shows, or usually child-friendly movies, this is an intriguing read. It even delves into how difficult it was to decide not only to stretch self-imposed limits as times changed, but how the reactions both within and without of the organization impacted those making them. For me, child of the pixie dust, of course, it was fascinating to read how the animators worked, the meticulous skill and attention required, not to mention how many re-draws were done in record time. And, yes, seeing the finesse and skills of early female animators gain their rightful place was also a "You go, girl!" moment. Thanks #PostHillPress for allowing me this sneak peek behind doors I didn't even know existed. That said, I still think fondly of the mantra we teachers took away from our workshop there which might be summarized as when the going gets tough, spread a little more pixie dust. More pixie dust for Disney, please. We need them all the more in this day and age.


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